I have been in the fitness industry for over 20 years. From managing a division of a multi-billion-dollar gym and establishing myself as a top performer in PT sales nationwide year after year, to building a steady flow of training clients both for myself and many other trainers.
Over the years, I have developed and coached countless managers, personal trainers, and sales personnel on how to find, gain the business of and retain clientele with system of strategies I've refined to make any personal trainer comfortable with the process of prospecting and sales. Now, after many amazing years of working with clients one on one, I've decided it's time to switch focus and help a new generation of fitness professionals be as successful as I have been. For that, I have created The Personal Training Sales Guide.
I am passionate in my belief that everyone could benefit from a good personal trainer. From the new gym member with no experience, to the seasoned athlete who could benefit from new knowledge to the senior trying to regain mobility...and everyone in between.
In all my years in this business, I have seen many EXTREMELY EXCEPTIONAL personal trainers fail in their attempt to gain a solid client base merely because they didn't have the skills necessary to sell themselves and their talents. I want to bridge the gap, without resorting to unethical sales tactics, and help you be immensely successful in your business.
This digital course will be most useful for Personal Trainers or their respective sales representatives, in a gym setting, who have a sincere desire to help people and want to learn how to approach, build rapport with, and earn the business of new clientele. Also, for those new to the business or those who want to fine tune their sales skills using an ethical and effective approach. This course will also teach you how to increase retention of existing clients, as well as nurture leads and be backs.
I know it can be stressful when you're trying to build your training business. There isn't much out there to teach you the specific nuances needed for personal training sales. I'd like to provide you with simple, actionable steps and tools to help you become successful.
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